This was a project that was given to me during my schooling, in which the students were tasked at designing a website menu that matched the feel and identity of the restaurant. I decided to design a menu for TOWN, a high-end and expensive Chinese dining experience. I opted for a color palette that aligns with traditional chinese culture, so I used deep reds as much as possible. I feel that this worked really well with conveying a sense of luxury and elegance too. I used Chinese characters and fonts on the readable parts to maintain the balance of cultural authenticity and functionality and also used high quality images of Chinese culinary artistry to keep that balance throughout my designs. I highlighted the most important dishes and drinks on the menu with imagery and layout and throughout the table tent and the drink menu I maintained visual consistency to maintain the overall feel of the design. Finally I created a quick mockup in Blender to professionally display the designs, which really brings everything together and adds that extra spice of professionalism to its presentation.